Nissan plans 300 touchpoints by end of FY-2016

Nissan India plans sales and service outlet expansion
At the inauguration of Nissan India’s 189th authorized dealership in India in the IT city of Bengaluru, Nissan India announced a aggressive expansion plan in the coming year. The company plans to open a total of 300 sales and service touchpoints across the country by the end of financial year 2016. 
After setting up shop in 2005, the Japanse carmaker has seen moderate growth in the country. To keep its manufacturing facility well oiled at all times, Nissan has banked on exports to offset weak demand in the domestic market. Since last year though, the company introduced its budget brand Datsun in India and with it hoped to increase sales numbers significantly. The Go however hasn’t set the sales charts on fire. The company informs us that the Go+ is doing well and soon the company will launch standalone showrooms for the Datsun brand. This expansion as a result could include standalone Datsun dealerships.
At the inauguration of the new dealership Surya Nissan in Bengaluru, Arun Malhotra, Managing Director, Nissan India said, “We are happy to announce Surya Nissan as our 189th dealer outlet in India and the second one in Bengaluru. Nissan is present in 136 cities and we will continue to expand our reach across India. Network expansion is the key to taking our exciting products to customers across the country and we are relentlessly working towards having formidable presence across India. This dealership is a reiteration of our commitment to the customers, to provide them with an unparalleled buying experience.”
Nissan sold the most cars in its India history in 2014-15 clocking 47,474 cars in FY 2014-2015 registering growth of 24.2% over the previous financial year, making it the highest ever volume achieved by the company in India.   


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